In this Pure Leaf campaign, we wanted the brand to be known for turning tea into something more: surprising, exciting and perfect for celebrations.
The visuals: sophisticated oil paintings of drinks that could be made with tea, uniting tradition and innovation.
The visuals: sophisticated oil paintings of drinks that could be made with tea, uniting tradition and innovation.
Client: Pure Leaf
Agency: Lola Mullenlowe
Art Direction & Illustrations: Giulia Bianchi
Copy: Kiki Holshuijsen
Creative Direction: Tomás Ostiglia