Client: Centro Botín
Agency: Lola Mullenlowe - Madrid, Spain
Design & Art Direction: Giulia Bianchi
Creative Direction: Tomás Ostiglia
Agency: Lola Mullenlowe - Madrid, Spain
Design & Art Direction: Giulia Bianchi
Creative Direction: Tomás Ostiglia
A cultural and arts center, Centro Botín
is an astonishing building, elevated over
is an astonishing building, elevated over
the Santander sea, in Spain. However, many
people stay outside taking pictures and do
not enter the museum. The campaigns below
were developed to grab people's attention
and encourage them to explore inside.
people stay outside taking pictures and do
not enter the museum. The campaigns below
were developed to grab people's attention
and encourage them to explore inside.
